Sep 04, 2017

DELOITTE ACCESS ECONOMICS 2017 AIR SHARE REPORT


AIR ANNOUNCES FIRST NATIONAL MARKET SHARE ANALYSIS OF THE INDEPENDENT MUSIC SECTOR.

Independent record labels represent 30% of Australian recorded music market share. It had estimated total revenue of over $154 million in the 2014/15 financial year.

AIR engaged Deloitte Access Economics to analyse the market share of the independent music sector in Australia.  Deloitte Access Economics collected data from independent record labels and distributors in Australia, asking them about their operations in 2014-15. This project commenced in earnest in 2016, but given it is an inaugural study, data collection and analysis took time. This study represents an important benchmark for future analysis, and while trends in the industry have progressed beyond what is reported here, the data’s value as a benchmark is significant.

View AIR Share Report here